Flaunt It Till You Make It: Integrity in Leadership

Have you ever felt as a starting network marketer or online entrepreneur that you had to “fake it till you make it”?

This is so relevant to the industry of online businesses. As we start a small business, often with no experience or expertise, we must jump in with both feet, begin marketing our business, brand ourselves, talk to prospects and coach new people while we’re still getting quite closely mentored ourselves. And then you get told you need to be a leader to be successful!

That leadership is displayed in the way that we brand and present ourselves, how we communicate what we've got to offer, and the way that we demonstrate our strengths. Though we must embrace the leadership that is necessary to take on this somewhat challenging process, it may be hard to know what to exhibit, and how to share what we have. It can sometimes even create some internal conflict in relation to our integrity and the feeling that we have to fake a few of the talents or knowledge that we lack but feel are required to become successful.

Imagine if as opposed to ‘faking it till we make it' we could start ‘flaunting it till we make it’? Flaunting what? Let’s see how this could work…

We have to concentrate on what we have. This is the absolute best, and in fact the only starting point as a teacher, a leader and a mentor. When we give attention to what we do have, especially when we start out in anything that we don’t have experience or expertise in, then we are able to really distinguish the personal qualities that we have that can essentially be much more valuable than knowledge itself or specialised abilities. For example, when you don’t know something, but you know that you’re resourceful, and you feel strongly empowered by your resourcefulness or the other materials and tools that are accessible to you, then the wisdom is actually there for you to share, when you finally go and get it.

Have you ever felt empowered by gaining access to resources? I certainly have in my business community, in this network marketing industry, and on the internet in general. I don’t have to know everything today because I’ll go get what I need as a need it. And again, I'm confident in my resourcefulness, initiative, and leadership. Once you decide to become a leader, since it has a significant part in achieving your desired goals, then the more that you need to learn about it and develop your skills. But the essential thing here is that you should not wait until you are in this industry 2, 5, 10 or 20 years before taking action as a leader! And you don’t even have to fake a thing! What you'll do is actually flaunt the individual characteristics which you develop that are in line with being a leader, and flaunt each little new thing you learn, as you learn it!

And this does not only apply to leadership, it works for everything else. Some people have amazing positive energy, some people actually do have serious expertise on a specific subject, some people are excellent teachers, some people are very technically capable, some people have inspiring stories to share, some people are great communicators, some people are fantastic entertainers, some people are great marketers. And what all these people do is flaunt their most important attributes, harness their strenghts, and increase their overall perceived value out in the world by showing their most precious assets.

If you've heard of the concept of abundant vs a scarcity mindset, you’ll know what I mean. It’s about focusing on what we have now and what we can offer instead of what we don’t have or can’t do. It works for leadership in general, for attraction marketing and personal branding, and for running your company with integrity.

If you happen to look at what other successful people are doing, you’ll see that they really focus on showing their best unique assets, and you won’t see much of what they cannot achieve. Makes sense right? But the main thing I wanted to stress here is that, of course no one flaunts what they don’t have or can’t do, but many people actually don’t flaunt what they DO have. And everybody has something to flaunt, even as a beginner in anything, even when it’s just flaunting inspiration, knowledge, passion, courage, leadership or other unique strengths or attributes.

As we brand ourselves, we must flaunt it till we make it. Flaunt our greatest self, our growing self. And in the process of making it, what we are able to flaunt will develop, and become more defined as we build our own strenghts and areas of influence and expertise. We can still build a strong personal brand and attract people to us while being authentic, and not pretending that we’re some guru that we’re not. We do it by just sharing our greatest assets and increasing the perceived value of our leadership, and by sharing our growth and adding on the list of things that we can flaunt as we grow as an individual, as an entrepreneur, as a marketer, and as a networker.

So how will you shape your personal branding and develop your leadership with integrity? Have you identified your best assets? Are you flaunting today what you already have and demonstrating the true value which is attached to that? Please do write a comment, and if you enjoyed this post, share it!

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Justine Simard is an online business and network marketing coach. To learn from Justine Simard and tap into the most powerful and profitable marketing systems and online business industry, visit Online Business Opportunity. Also visit Justine Simard's Official Blog for Online Business Resources, online business training, personal growth strategies and inspiration for online entrepreneurs.

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